What makes technology in the media attractive to girls?

In the project funded by the Volkswagen Foundation, schoolgirls aged twelve to 16 conceived and shot technology videos themselves. These videos were then presented to other girls and also boys for evaluation. From the results, the researchers want to derive guidelines for the production of technology videos that are fun for girls and boys and create opportunities for identification with technical courses of study and professions.

After the presentation of the research results, there will be a panel discussion under the question "What makes technology in the media attractive for girls?". In addition to schoolgirls who were involved in the project, technology Youtuber Vera Bauer, the representative of the zdi Girls' Promotion Kerstin Helmerdig and Gesche Neusel from the Equal Opportunities Office of the H-BRS will discuss.

The patron of the event is the Equal Opportunities Officer of the H-BRS Dr Barbara Hillen.

Interested parties can register for the event via this link until 13 March. The venue will be announced by e-mail after the registration deadline.

Programme

11:00 - 11:30 Arrival and presentation of the videos produced in the project
11:30 - 12:00 Presentation of the project and the results
12:00 - 13:00 Panel discussion with guests and audience
13:00 - 13:30 Conclusion with drinks and snacks

The participants in the discussion are

Vera Bauer "Tech like Vera", technology Youtuber and journalist
Kerstin Helmerdig, zdi girls' promotion and science journalist
Schoolgirls who participated in the project
Gesche Neusel, Equal Opportunities Office H-BRS, responsible for holiday projects for girls
Prof. Dr. Susanne Keil, Professor of Technical Journalism and head of the research project
Moderation: Juliane Orth, M.Sc., technology journalist and research assistant in the project