For further information please have a look at the visualized form of the curriculum in related documents on the right side.

Specialization during the study programme:

Specialization takes place through the choice of two main subjects:

  • Business-to-Business Marketing
  • Management Accounting and IFRS
  • International Management
  • Sales Management

Additionally, students are encouraged to take advantage of the variety of specialization courses offered while studying abroad. 

Information concerning the language concept:

The language concept consists of a total of three modules (one each semester) and starts at the beginning of the second semester ending in the fourth semester.

It is planned to have the students choose between one of the following languages: German, Spanish, French or Mandarin (subject to change).

Towards the end of the first semester it is planned that there is going to be an information seminar with further details about the language concept and a placement test for the chosen languages to assess student's proficiency.


During the orientation week placement tests are going to be conducted in English and German for non-native speakers. Depending on the test results, semester-accompanying courses will be provided to compensate deficits, if necessary.